Some people, including myself, have been saying that Ford would have to drop the ax on Mercury to cut costs just like Chrysler killed Plymouth. However, it seems that Ford intends to use Mercury to sell cars originally designed and intended for the European market in the United States.
I believe this is because Ford doesn't want to sully their "All American" brand with small European cars with diesel engines. Good news for Mercury but does Ford really think that gas prices are going to go down enough to resurrect sales of big cars and trucks?
Subscribe to:
Post Comments (Atom)
1 comment:
I like the look of the convertible in the picture on Jalopnik. This idea, if true, might actually work. Do you think D-troit is seeing the light?
Post a Comment