Wednesday, October 15, 2008

Quality is nice but....

How long does Apple expect to be competitive in the current market place with it's outrageous prices? I give Apple credit for engineering an amazing laptop that is beautifully crafted but their pricing is just insane. The rest of the laptop market as moved WAY cheaper in the last two years because the volume of laptop sales has surged....this has reduced prices for everyone BUT Apple.

The dangled the Mac Mini into the market place to try and draw in more customers with limited success. If Apple was able to compromise some of its design and quality requirements and make a laptop in the $700 range I think their sales would rise markedly. This could have the effect of making their production costs lessen across their entire range. I think they just like having this "elitist" cache.

No comments:

Blog Widget by LinkWithin