Monday, August 25, 2008

There is no Shangri La

For years Google has been dominate in the Internet Search and Applications field. Working for Google was likened to being employed by the gods because of the lavish benefits that the company bestowed on their employees. Large, open work spaces and public areas. Exercise, fitness and sports facilities. But most of all was the limitless, high quality (even gourmet) food that was served to Googlers at no cost.

It appears that Google as finally started to shed some of these hugely expensive employee "perks" in the interest of saving money. There is virtually no way that Google can continue to grow as they have for the last few years, they have expanded into nearly every space. They may have missed the boat on mobile platforms since Apple got such a huge jump on them with the iPhone. They've got a rougher road ahead of them.

Welcome to Google the Corporation, goodbye Google the Idea.

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