Come on Ford, you're last global brand gets the axe? Why not kill of Mercury instead? There's no brand uniqueness left in Mercury and you could easily save costs by killing them and adding some of those "segments" to Lincoln.
Ford has long since raped Volvo of any of its uniqueness so it really doesn't matter anymore. Maybe the Germans will buy Volvo and Saab and try to rebuild that Scandinavian sensibility back into those brands.
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